100,000 Wills

Celebrating A Magnificent Milestone
It's a time of celebration here at FreeWills! In just over five years since our inception, we've hit a monumental milestone: drafting 100,000 Wills. This achievement isn't just a number, it's a testament to our innovative approach and dedication, setting us apart in an industry previously dominated by time-worn practices.
From Concept To Reality
Starting FreeWills was more than launching a business; it was about revolutionising an outdated industry. We saw the cumbersome, traditional old fashioned methods of Will writing and knew there had to be a better way. With technology at our fingertips and a clear vision, we set out to transform the experience of creating a legally binding Will. Will writing is not rocket science, and we saw the potential of providing an easy to use web based system to allow individuals to create their own personalised Wills from the comfort of their own homes. Establishing a freemium business model in a field as traditional as Will writing was unprecedented. But our belief in flexibility, efficiency, and the power of the internet fuelled our determination. Today, our fully online platform stands as a beacon of modernisation in the legal industry and has proven to be a real disrupter as we have become a major player and one of the largest Will writers in the UK.
Innovation and Unwavering Dedication
FreeWills has grown from an innovative concept to a leading force in the Will writing industry. This is a testament to our innovative approach and our commitment to providing exceptional service. Our success reflects our dedication to providing a comprehensive, personalised easy to use Will-writing process, making it a smooth and hassle-free experience for everyone.
The overwhelming positive feedback from our customers speaks volumes about our commitment to excellence. With many thousands of outstanding reviews across a variety of reviews websites, it's clear that our focus on providing outstanding customer service and user experience stands unparalleled. Customer satisfaction is a motivating force that drives us to continuously improve.
Championing Charitable Giving
At the heart of FreeWills lies our profound commitment to charity and social good. From the outset, it was imperative for us to create a platform that not only serves individuals but also contributes to the greater good. We've made it incredibly easy for people to include charitable donations in their Wills, turning a simple act of planning into a powerful tool for change.
By the end of 2023, an astonishing £120 million had been pledged to charities through Wills written on the FreeWills.co.uk website. These contributions support causes across the spectrum – from local grassroots organisations to household names – underscoring our customers' generosity and the impactful nature of our platform. This monumental achievement underscores our commitment to fostering a culture of giving and making a positive impact on society.
Technology as a Force for Good
At FreeWills, we harness technology as a force for positive change. We believe that everyone deserves the right to leave a lasting legacy, and our platform makes this possible – at no cost. By democratising the Will writing process, we are breaking down barriers and ensuring that more people can express their final wishes and contribute to causes they care about.
Our mission goes beyond just providing top-notch will-writing services. From day one, we've been committed to leveraging our platform for the greater good. We believe that everyone should have the opportunity to leave a lasting legacy and support causes close to their hearts. That's why we've made it incredibly easy for people to make charitable pledges within their Wills. Our technology not only simplifies the process of Will writing but also encourages users to contribute to a better world.
Our vision is clear: to leverage technology to make Will writing accessible to all, while fostering a culture of giving back. We're on a mission to encourage everyone to think about their legacy and the difference they can make. It's about more than just Wills; it's about empowering individuals to make informed decisions that can lead to lasting positive impacts.
Innovation At The Heart Of What We Do
The cornerstone of our success is our proprietary Will writing software. Developed in-house with input from legal experts, this platform is the backbone of our business. It reflects our commitment to making Will writing accessible, straightforward, and hassle-free. Unlike the one-size-fits-all approach that others use, our software personalises the experience, ensuring that every Will is as unique as the individual creating it.
But innovation doesn't stop at software. Our business model itself is a testament to the changing times. We do not have multiple levels of "partners" within our company that "fee earners" need to support. We've shown that a lean, efficient team can comfortably exceed the productivity of traditional law firms. This structure allows us to focus intensely on our service quality and client satisfaction.
Trust and Quality
Our clients' trust is of paramount importance to us. Understanding the gravity of Will writing, we ensure that every document is meticulously reviewed, vetted and approved by experienced solicitors. This blend of personal attention and legal expertise means that our clients can rest assured knowing their future is in safe hands.

Year after year, we've seen an increase in the number of wills written, a clear indication of our growing trust and reputation. This trust comes from our commitment to transparency, quality, honesty, credibility and dependability.
100,000 Thank Yous
We are immensely grateful to our customers, whose trust and support have propelled us to where we are today. Thank you to each and every one of our 100,000 customers for being part of the FreeWills story – where every Will written is a testament to change, compassion, and the indomitable human spirit. Here's to continuing our journey together, crafting legacies that reach far beyond our lifetimes and create a brighter future for all.
Looking Ahead
Reaching 100,000 Wills is a significant milestone, but our vision extends far beyond this achievement. We are continuously seeking ways to improve and innovate. We are immensely proud of what we've accomplished, and we're excited for the future. As we move forward, our commitment remains steadfast: to provide an unparalleled comprehensive Will writing service that is efficient and accessible.
At FreeWills, we firmly believe that people should always come before profit. We see technology as a tool for positive change, providing a platform that empowers individuals to create high-quality, personalised Wills free of charge. Our goal is clear: to transform the industry, one Will at a time, and ensure that everyone has the opportunity to leave the world a better place than they found it.
We are not just planning for the future; we're shaping it. We are crafting legacies that extend far beyond our lifetimes, contributing to a movement of positive change and philanthropy. With FreeWills, every Will written is a step towards a better future for all.


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